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At QHA, we understand that change is not always easy. Since 2014, we’ve been helping companies of all sizes respond to industry transitions in order to stay competitive. Our years of experience have taught us to always make your business success our priority. Our team of experts is ready to help you develop strategies for not only surviving, but thriving in the future. 

We are committed to delivering tangible results and measurable improvements in staff engagement and retention for our clients. Our approach is grounded in ethical principles and a deep respect for the human dignity and well-being of all employees. We believe that by prioritizing emotional quality response (EQR) assessments, businesses can create a more positive and supportive work environment that benefits everyone involved.

Contact us a call today to set up your free consultation.

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QHA has a team of exceptional and results-driven leaders who love to work with our growing clientele. Our team is eager to learn, open to new ideas and technologies and adaptable to the fast-changing and increasingly complex business environment. Read below to learn more about our exceptional team.



Keith is a seasoned hospitality professional with over 29 years of experience working with luxury hospitality companies across North America.


His expertise spans a wide range of management roles in 4-star resorts, 5 diamond city properties, and the largest Strata master plan cottage resort in BC. He received his hotel training in the early 90s and has since held various appointments such as Assistant Manager, Duty Manager, Director of Operations, Director of Business & Sales. and Territory Sales Representative GCI. With a strong background in polished and refined services, he has built unique and long-lasting relationships with colleagues, clients, and contractors.


Keith has further provided consulting services for the hospitality and service industries in the US and Canada.



Tom has a diverse business background having the opportunity to work for Fortune 500, Owner / Operator and non profit businesses. With each opportunity has seen first hand the benefits of the different business models. Initially starting in Hospitality he has developed superior team management skills, client communication, finance acumen and strategic sales / operational insight to lead successful and profitable teams.


QHA brought him an opportunity to combine these varied experiences and focus on assisting great business be their best.

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